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There are bridal events… and then there are Ava Laurénne Bride celebrations. On the rooftop of the iconic AC Hotel in the heart of downtown Greenville, surrounded by the glowing skyline, couture gowns, flowers in bloom, and the unmistakable feeling of love in the air, Ava Laurénne Bride hosted its 3rd Annual May Flowers Couture Bridal Fashion Show & Celebration. And somehow, even after years of unforgettable events, this one felt even more magical.

Because at Ava Laurénne Bride , these gatherings are never just about dresses. They are about celebrating love in its fullest form. They are about creating moments brides will remember forever. They are about community, beauty, creativity, joy, meaning, and intentionality woven into every single detail.

And if you have ever wondered why so many brides say becoming an Ava Laurénne Bride feels like joining a family, events like May Flowers are exactly why.

The Meaning Behind “May Flowers”

“As we named this event ‘May Flowers,’ inspired by the way flowers bloom and flourish, we hold a simple hope for our brides,. that they too would flourish in this beautiful new season of life. They are the heart of everything we celebrate at May Flowers on the rooftop of the AC Hotel. The beauty of their love is what we work to honor at every Ava Laurénne Bride event.” — Natalie Perrie, Chief Branding Officer at Ava Laurénne Bride

A Night Straight Out of a Dream

May Flowers 2026 was truly breathtaking from beginning to end. The evening began with brides and guests boarding the Carolina Belle Trolley for a VIP ride from Ava Laurénne Bride to the AC Hotel rooftop. And of course, no luxury bridal experience would be complete without a signature beverage in hand. Poise Wild created a custom May Flowers mocktail that guests sipped while riding through downtown Greenville in style. Upon arrival, the rooftop transformed into an atmosphere that felt cinematic. Golden sunset skies. A couture runway overlooking the Greenville skyline. Flowers everywhere. Laughter echoing through the rooftop. Beautifully dressed brides celebrating together. It felt magical.

Guests enjoyed incredible hors d'oeuvres by Juniper Restaurant & Bar along with an artistic dessert display by Couture Cakes that truly looked too beautiful to eat. Adding another layer of romance to the evening, fragrance artist Arlo Secour invited brides to experience and take home signature scents inspired by beauty and florals. And in true May Flowers fashion, couture floral designer and Creative Director, Wendy Mercer delivered a stunning floral demonstration that left guests completely captivated.

‍The Couture Runway Show

Then came the runway show. And it was unforgettable. The models absolutely owned the runway with stunning hair and makeup by the beloved team at Nomadic Beauty Greenville. Bella Bridesmaid Boutique opened the show with vibrant, couture bridesmaid gowns full of color, movement, and drama. Then came the bridal collections. One breathtaking gown after another. Over 40 couture wedding gowns graced the runway, including designs from:

- Leah Da Gloria
- Poeza, the new couture line exclusive to Ava Laurénne Bride in Greenville
- Milla Nova
- Ava Laurénne Bride Private Collection

Each gown felt like a work of art. The music by DJ Rose Weddings & Events elevated every moment, blending fashion show energy with romantic celebration and eventually transitioning the evening into an unforgettable rooftop dance party beneath the city lights. It was the kind of night brides talk about long after it ends.

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Why Brides Need to Experience This for Themselves

At Ava Laurénne Bride, finding your wedding dress is only the beginning. What truly makes Ava Laurénne Bride extraordinary is the way we continue celebrating our brides long after the appointment ends.

Ava Laurénne Bride Experience & Event Designer, Wendy Mercer explained it beautifully: “There is a saying that the definition of excellence is caring more than others think is wise. There are others in the bridal industry that think we are crazy for the level of care, detail, and love that goes into the bride’s full experience... not limited to finding her dress, but for years and years after.” And honestly? That level of care is exactly what makes Ava Laurénne Bride unforgettable. “We want our brides to realize they have joined a truly special community, one deeply rooted in love, sisterhood, and celebration. I want each event guest to leave speechless and in awe of what they were just part of.. and ready to tell the world!”

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More Than a Greenville Bridal Boutique

What makes Ava Laurénne Bride different is not just the couture gowns. It is not just the beautiful events. It is not even the breathtaking spaces. It is the heart behind everything we do. This is why throughout the year, Ava Laurénne Bride hosts parties or luxury soirées that are jaw dropping celebrations exclusively for our brides and their guests!

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Your Bridal Journey Starts Here

At Ava Laurénne Bride, we are passionate about creating bridal experiences unlike anything else in the world. From our carefully curated gown collection to the unforgettable events we host for our brides and community, everything we do is centered around celebrating life’s most meaningful moments.

Our Greenville, South Carolina boutique is set within a historic former general store in a grand mill. Designed to resemble a romantic 1940s train station, the space is filled with charm, elegance, and timeless beauty. View our one of a kind, unique Union Station celebration experience here.

Brides can personalize their gown shopping experience through three unique appointment options: Classic Bridal Appointment, Celebration Package, Princess Treatment

We invite you to experience the magic for yourself! Because at Ava Laurénne Bride, you get to celebrate for life!

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